This Apple store, known as the 'Lantern on the Chicago River||

Apple's successful consumption is in the eyes of the public, and its godfather Steve Jobs can be said to be indispensable. Apple's concise design concept is deeply rooted in the hearts of the people, which is also inspired by Steve Jobs's personal aesthetic! Simple interior style Jobs's home has seen more of the simple style of Apple mobile phones. Today, let's take a look at the store design of Apple's physical store. How to attract the public's attention? Look at this Apple Store, located on Michigan Avenue in Chicago, known as the 'Lantern on the Chicago River'. With LED downlights as the mainstay, it creates a soft and warm atmosphere, more like a living room at home. Using LED downlights to create, through the transparent glass wall, we can see these principles are embodied, and the glass wall dissolves in the soft light. The soft lighting will not make pedestrians feel dazzling and can see the road clearly. Regarding its lighting design, a more in-depth analysis came to the lighting design of this store. There is a big feature in the lighting, that is, it balances the light of all floors and wood ceiling surfaces, through the glass, there is no glare, at night , This building is like a soft lantern, on the riverside of Chicago, providing visitors with a new public space along the river. Most of the LED lighting fixtures on the ceiling are unified recessed downlights. In the design, the physical performance of the lighting of the luminaire was deeply studied. In order to satisfy the mixing of the incident daylight from different positions and the indoor artificial light, the rigorously calibrated mixing of cold light and warm indoor light also reduces the total energy consumption of artificial lighting. This foot-high canopy provides a panoramic view of downtown Chicago, framed by trees, filtering incoming daylight, and helping indoor lighting create a warm, more intimate space that interacts with products. The wooden material is evenly illuminated, strengthening the seemingly impossible slenderness of the carbon fiber roof above. The use of LED lighting fixtures makes the static wood add a dynamic shadow to the static wood, combining movement and static, making it more enjoyable. The lighting design uses the law of natural light to adjust different light color temperatures for different time periods, with the goal of being consistent with the light color of natural daylight. The entire lighting space makes reasonable use of LED downlights and other lamps to properly control glare and strobe, effectively ensuring the health of employees, customers, and the public. It has to be said that Apple has changed the public's aesthetics with design. Its storefront uses LED downlights to create a lighting design that is more deeply rooted in the hearts of the people. No matter day or night, it has never failed the public! Shenzhen Optoelectronics Co., Ltd. Optoelectronics is a comprehensive lighting service enterprise integrating lamp design, research and development, production, sales, construction and installation. Provide overall lighting solutions for LED lighting projects such as airports, five-star hotels, commercial buildings, and designated lighting suppliers for domestic airports. Address: Floor, Changhong Technology Building, Nanshan High-tech Park, Shenzhen, Guangdong Province